A nostalgic notion of play
Fanny & Alexander is an Argentinian brand committed to enriching the lives of children with toys that are beautiful, simple and enduring. Created as an antidote to the commonly plastic and digital media-saturated world of kids toys, their analog toys promote storytelling and imaginative play.
The mix of natural materials have a comforting feel in the hand and the careful workmanship gives a timeless quality of a cherished heirloom. Their toys evoke in our fond memories of our own childhood but in new hands await new adventures.